Top 20 Clothing Brands in Pakistan 2024
Pakistan’s fashion industry is a mix of old traditions and new styles. Many clothing brands in Pakistan make clothes for people who love fashion. They make traditional clothes and modern ones too. People have a lot of choices in Pakistan when it comes to fashion. Some brands are really famous because they make good quality and stylish clothes. So, Today I will share with you the popularity of Pakistani society about top clothing brands.
I have chosen these Top 20 clothing Brands in Pakistan with best of my knowledge and research.
- Khaadi
- Maria B.
- Limelight
- J. (Junaid Jamshed)
- Sapphire
- Nishat
- Alkaram
- Sana Safinaz
- Ethnic by Out fitters
- Zellbury
- Bonanza
- Gul Ahmed
- Beechtree
- Edenrobe
- Crossstitch
- Orient
- AsimJofa
- Chenone
- Bareeze
- Kayseria
In this article, we will talk about the top 20 clothing brands in Pakistan and when they started, what they sell, and where you can find their stores.
Khaadi:
Official site: https://pk.khaadi.com/
- Established in: 1998
- Instagram Followers: 5.5M
Khaadi is considered as No 1. women Clothing brand with highest followers on Instagram. When I talk about Pakistani traditional women clothing, Khaadi is the name that first comes in mind. Khaadi is very popular not only in Pakistan it also very Popular in UAE. I personally observed its high demand in UAE. Khaadi has 5.5M Followers on Instagram. Their Product Range includes Unstitched & Stitched handwoven fabrics especially designed for eastern women for women & Kids. They have 65+ outlets in Pakistan and other countries including UAE, UK and USA
Maria B.
Official site: https://www.mariab.pk/
- Established in 1999
- Instagram Followers 5.2M
Maria B. is one of the most renowned and influential fashion brands in Pakistan, founded by Maria Butt. The brand quickly rose to prominence due to its unique blend of traditional and contemporary designs, making it a household name in the fashion industry. Maria B. is known for its luxurious fabrics, intricate embroidery, and innovative cuts that cater to women of all ages. Their ready to wear collection is absolutely much elegant and i personally love to buy. With a strong presence both locally and internationally, Maria B. continues to set trends and remains a favorite among fashion enthusiasts.
Limelight:
Official Site: https://www.limelight.pk/
- Established in: 2010
- Instagram Followers: 4.3M
Limelight is one of my favorite brand ever, loved their unique and exciting prints. They offer Unstitched and ready-to-wear clothing for women and kids including casual and formal wear, as well as accessories such as handbags and footwear + Ready to wear men’s collection. I personally using to buy from many years they never compromise with the quality of stuff. It is one of the top brand got high popularity among women. It has 4.3M followers which is the proof of its popularity in very short period.
J. (Junaid Jamshed):
Official Site: https://www.junaidjamshed.com/
- Established in: 2002
- Instagram Followers: 4M
One of the quality clothing brands in Pakistan is owned by a Pakistani celebrity Junaid Jamshed (Late). The specialty of this brand which I like is that they offer only traditional clothing with the styles in the circle of Islam. The brand getting high popularity day by day. J. caters to both men and women traditional clothing, including unstitched fabric, ready-to-wear garments, and fragrances. It has 4M followers on Instagram. They have 100+ outlets nationwide, 20 outlets in the UK, Australia, Canada, New Zealand, UAE, Qatar.
Sapphire:
Official Site: https://pk.sapphireonline.pk/
- Established in: 2014
- Instagram Followers: 3.7M
One of my favorite brands of all time, Sapphire has swiftly gained popularity, attracting a diverse clientele with its trendy yet affordable fashion. Its unique print & Design attract every one specially its summer collection with cool prints and top quality stuff. Sapphire offers Men, women, and children’s Clothing & Accessories with a network of over 30+ outlets nationwide.
See Also: Top 10 Men Clothing Brands in Pakistan
Nishat Linen:
Official Site: https://nishatlinen.com/
- Established in: 1992
- Instagram Followers: 3M
Nishat linen is one of the big retailer in the fashion industry. It offers elegant clothing with up-to-date fashion with no compromise in quality of stuff. Brand is based in Lahore but serving worldwide. I found this brand comparatively expensive but quality is absolutely good. They have strong presence in Lahore the most famous city of Pakistan with Over 70 outlets world wide strong presence of 20+ outlets in Lahore. They offer Unstitched fabric + ready-to-wear collection for both men & women, home textiles, and accessories.
Alkaram:
Official Site: https://www.alkaramstudio.com/
- Established in: 1986
- Instagram Followers: 2.8M
Alkaram exist in the list of top brands With over 50+ outlets nationwide. They offer unstitched & ready-to-wear outfits men & women, home & Beauty & Accessories. One of the oldest brands that I know from my childhood. My parents still prefer this brand due to its high quality fabric. They are existing in this industry from more than 35 years with high reputation. Many brands spread over the market but they also offering according to fashion up-to-date collection.
Sana Safinaz:
Official Site: https://www.sanasafinaz.com/pk/
- Established in: 1989
- Instagram Followers: 2.7M
The brand has strong presence in the country. I found this brand prices little bit higher than other brands in the market. Its prints are very unique and loved by most of the girls in Pakistan. Their rates are relatively higher than others but quality of fabric is 100% good. Sana Safinaz Offers luxury and sophistication collections for women & Kids, exist in the list with over 30 outlets in Pakistan many outlets in Other countries.
Outfitters:
Official site: https://outfitters.com.pk/
- Established in: 2013
- Instagram Followers: 2M
Outfitters are well known name in fashion wear. They offer unique collection for women and kids for casual and formal wear. The brand is good choice of good. Ethnic by Outfitters specializes in fusion wear for women & Kids with over 40 outlets across Pakistan. Stylish formal and casual all available at same place here.
Bonanza Satrangi
Official site: https://bonanzasatrangi.com/
- Established in 1976
- Instagram Followers 2.9M
Bonanza Satrangi, originally known as Bonanza, was established in 1976 and has since become one of Pakistan’s leading clothing brands. Initially recognized for its high-quality winter wear, particularly sweaters and woolen garments, the brand rebranded itself as Bonanza Satrangi in 2012 to offer a more diverse range of products. Today, Bonanza Satrangi is celebrated for its vibrant, colorful, and versatile collections that include unstitched fabrics, ready to wear, accessories, and fragrances. The brand’s commitment to quality and its wide range of designs catering to various tastes have made it a staple in Pakistani fashion.
Gul Ahmed
Official Site: https://www.gulahmedshop.com/
- Established in 1953
- Instagram Followers 2.4M
Gul Ahmed is a pioneering name in Pakistan’s textile and fashion industry. Known for its high-quality fabrics and exquisite prints, Gul Ahmed has been a trendsetter in the fashion world for decades. The brand offers a vast array of products, including unstitched fabrics, ready-to-wear collections, home textiles, and accessories. Gul Ahmed is particularly famous for its lawn collections, which are eagerly anticipated each summer. With a strong legacy of excellence, Gul Ahmed continues to innovate while maintaining its commitment to quality and customer satisfaction.
Beechtree
Official site: https://beechtree.pk/
- Established in 2010
- Instagram Followers 2.3M
Beechtree is a relatively new entrant in the Pakistani fashion industry. Despite its relatively recent establishment, Beechtree has quickly gained popularity for its youthful, trendy, and affordable clothing options. The brand is known for its vibrant prints, modern cuts, and casual wear collections that appeal to a younger demographic. Beechtree offers a wide range of products, including readymade and unstitched fabrics. With its focus on contemporary fashion and accessibility, Beechtree has carved a niche for itself in the highly competitive fashion market.
Edenrobe
Official site: https://edenrobe.com/
- Established in 1988
- Instagram Followers 2M
Edenrobe is a well-established Pakistani fashion brand known for its stylish and contemporary designs. Catering to men, women, and children. Edenrobe offers a wide range of clothing, including formal, semi-formal, and casual wear. I love to buy their ready to wear collection, good experience with this brand. The brand is recognized for its high-quality fabrics, trendy cuts, and vibrant colors, making it a popular choice for customers looking for both traditional and modern attire. With a commitment to innovation and elegance, Edenrobe continues to set trends in the Pakistani fashion industry.
Asim Jofa
Official Site: https://asimjofa.com/
- Established in 2009
- Instagram Followers 1.9M
Asim Jofa is a luxury fashion brand specized in luxury clothing. The brand was established by Asim Jofa, a certified gemologist who transitioned into the world of fashion in Pakistan fashion industry. Asim Jofa is particularly known for its bridal wear, formal wear, and luxury pret collections, which are celebrated for their elegance and sophistication. The brand’s attention to detail and commitment to delivering high-quality products have earned it a loyal clientele both in Pakistan and internationally.
Cross Stitch
Official Site: https://www.crossstitch.pk/
- Established in 2012
- Instagram Followers 1.8M
Cross Stitch is a brand that draws inspiration from the traditional art of cross-stitching and incorporates it into modern fashion. The brand is known for its intricate embroidery, detailed craftsmanship, and elegant designs that blend tradition with contemporary aesthetics. Cross Stitch offers a wide range of products, including ready made, unstitched fabrics, and accessories. The brand’s collections are characterized by their timeless appeal and attention to detail, making Cross Stitch a popular choice for those who appreciate classic yet stylish clothing.
Zellbury:
Official Site: https://zellbury.com/
- Established in: 2014
- Instagram Followers: 1.6 M
I have good experience with this brand. Its quality is good and comparatively affordable good quality stuff brand. Recommended for those who want reasonable clothing and fashion accessories. It has 1.6M. They offer stylish clothing for the whole family, with collections ranging from casual wear to formal attire, as well as accessories and home textiles. They have 50 outlets in 33 cities across Pakistan.
Orient
Official Site: https://www.shopatorient.com/
- Established in 2000
- Instagram Followers 1.3M
Orient Textiles has become a well-known name in Pakistan’s textile and fashion industry. The brand is renowned for its high-quality fabrics, innovative designs, and vibrant prints. Orient offers a diverse range of products, including unstitched fabrics, prêt-à-porter, and home textiles. The brand’s lawn collections, in particular, are highly sought after for their unique designs and comfortable fabrics. Orient’s commitment to quality and its ability to stay ahead of fashion trends have made it a favorite among Pakistani consumers.
ChenOne
Official Site: https://chenone.com/
- Established in 1997
- Instagram Followers 1.1M
ChenOne is a lifestyle brand that offers a wide range of products, including clothing, home textiles, furniture, and accessories. The brand is known for its premium quality and elegant designs that cater to a sophisticated and upscale market. ChenOne’s clothing line includes a variety of options for men, women, and children, with a focus on classic styles and luxurious fabrics. The brand’s commitment to quality and its diverse product offerings have made it a leader in the Pakistani retail industry, appealing to consumers who seek a blend of style and comfort.
Bareeze
Official Site: https://www.bareeze.com/pk/
- Established in 1985
- Instagram Followers 1.5M
Bareeze is one of the Pakistani brand most famous for its formal collection. The brand is renowned for its premium quality fabrics, intricate embroidery, and timeless designs. Bareeze’s collections are characterized by their attention to detail, exquisite craftsmanship, and use of luxurious materials. The brand offers a wide range of products, including unstitched fabrics, prêt-à-porter, and accessories. Bareeze’s commitment to excellence and its ability to consistently deliver high-quality products have made it a favorite among discerning customers both in Pakistan and abroad.
Kayseria
Official Site: https://www.kayseria.com/
- Established in 2009
- Instagram Followers 510K
Kayseria is a brand that celebrates the rich cultural heritage of Pakistan through its traditional and ethnic designs. The brand is known for its intricate prints, hand-embroidered details, and use of vibrant colors that reflect the diverse cultural tapestry of the country. Kayseria offers a wide range of products, including unstitched fabrics, prêt-à-porter, and accessories. The brand’s collections are inspired by various regional and historical influences, making Kayseria a preferred choice for those who appreciate traditional aesthetics with a modern twist.
Conclusion:
I have mentioned above are the most famous Top 20 Clothing brands in Pakistan. According to my best knowledge and experience of brandsing in the society. Pakistan’s fashion scene is full of colorful and exciting clothes offered by these clothing brands. Each brand mixes tradition, new ideas, and style in its own way. Above mentioned are Well-known names like Limelight, Khaadi and Sana Safinaz, as well as newer ones like Zellbury and Ethnic by Outfitters, influence what people wear in Pakistan. These brands show the changing tastes and dreams of Pakistani shoppers. Although, these top 10 brands show the energy and creativity of Pakistan’s fashion industry. Don’t forget to write your suggestions in the comment section.
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